'JBJ' aim to 'ethical jeans'
'JBJ' aim to 'ethical jeans'
Hello there.
Have you heard 'ethical jeans'?
Kojima is mecca of jeans.
We want to keep our environment.
We hope to keep making here.
So, we started this project.
What is 'ethical' ?
The direct meaning is relating moral principles or the branch of knowledge dealing with these.
However, our imagine of ethical is 'While valuing resources, nurturing the culture of this town together with partner factories growing up the possibility of making new jeans'.
Natural resources such as cotton and water, of course, we believe that the people and industry in this town are valuable resources.
That are essential for our jeans.
エシカルプロダクト
We made our first ethical collection
- Jeans
- jacket
- T-shirt
Based on the texture using Cote d'ivore cotton, the production background and details that are conscious of environmental.
We have regular crew-neck Cote d'ivore T-shirt, but we made new color for ethical products.
This pale color are dyed by natural dyeing.
Finally, these project just started and there is no right answer for manufacturing.
We will corporate with our partner factory and aim to grew up the ethical jeans.